Building a Visibility Infrastructure

From Invisible to Influential: How Women 50+ Can Reclaim, Rebuild, and Amplify Their Presence

A 90-Minute Live Webinar with Viveka von Rosen

You're not invisible.

But it’s possible you’ve been made to feel invisible.

  • By algorithms that don't know what to do with you.

  • By a culture that sidelines women the moment they hit 50.

  • By AI systems trained on data that barely knows you exist.

  • By a LinkedIn algorithm (360Brew) that's quietly burying your content.

And the worst part? You started to believe it was your fault. It's not.

It's an infrastructure problem. And infrastructure can be rebuilt.

This Webinar Is For You If...

✔ You left corporate (or you're leaving) and your professional visibility evaporated with your title

✔ You know you have decades of expertise — but the right people aren't finding you

✔ You're tired of watching people with half your experience get ten times your visibility

✔ You've noticed your LinkedIn engagement quietly dying — and you can't figure out why

✔ You post thoughtful content and hear… crickets

✔ You've been told to "just post more" or "get on TikTok" and your soul left your body

✔ You suspect the algorithms are working against you — and you're right

Here's What You'll Walk Away With:

🟣 The Truth About Why You're Disappearing

Not motivation. Not platitudes. The actual, documented, research-backed reasons women 50+ are being erased — culturally, algorithmically, and inside AI itself. When you understand the system, you can stop blaming yourself and start building around it.

🟣 How LinkedIn's 360Brew Algorithm Actually Works — And Why It's Crushing Your Reach

LinkedIn changed the rules in 2025 and didn't send you the memo. I'll break down exactly what 360Brew rewards, what it punishes, and why women in career transitions get hit the hardest. Then I'll show you how to retrain it to work in your favor.

🟣 The IRAC Visibility Blueprint

Not another content calendar. A complete 4-pillar infrastructure framework — Identity, Relationships, Amplification, Consistency — built specifically for women 50+ who need strategic visibility, not viral moments.

🟣 The "Comment First, Post Second" Strategy

The single most important shift you can make on LinkedIn right now. I'll show you exactly how to wake up the algorithm before you publish — so your content actually gets seen.

🟣 Power Language That Commands Attention

You'll stop saying "I help people" and start using verbs that match the force of your expertise. You'll leave with a power statement that makes you sit up straighter when you say it out loud.

🟣 Where AI Fits — And Where It Doesn't

I'll show you how to use AI to rebuild your LinkedIn profile, brainstorm content, and draft outreach — without sounding like a robot or losing your voice.

🟣 A 5-Step Quick-Start Action Plan

Not someday. This week. Five concrete moves you can make immediately to start rebuilding your visibility infrastructure from the ground up.

What This Webinar Is NOT

✘ A pitch fest disguised as a training. (You'll get real, actionable strategy for 90 full minutes.)

✘ A surface-level "10 tips for LinkedIn" session. (We go deep into the algorithm, the psychology, the systems.)

✘ A tutorial for beginners. (You're accomplished. You have the wisdom. We're building the infrastructure to make sure it's heard.)

✘ A guilt trip about not posting enough. (This is about sharing smarter content - not more.)

About Your Host

Viveka von Rosen (me!) is a LinkedIn expert turned reinvention guide for women 50+.

After building an international brand, writing four best-selling books on LinkedIn (including LinkedIn Marketing: An Hour a Day), creating five LinkedIn Learning courses, and co-founding a successful tech company, Viveka walked away from it all — because she could feel in her bones it wasn't the work she was meant to do.

She's rebuilt everything since. Twice.

Now, Viveka equips women executives in their 50s and beyond to transition from corporate life to entrepreneurship — building legacy businesses that amplify their voices through technology.

Featured by Forbes, FastCompany, BuzzFeed, Inc, CNN, and Entrepreneur.

But here's what truly sets her apart: She can see your success before you can. And she'll hold that vision steady until you see it too.


The Details

📅 Date: Monday, March 30

🕐 Time: Starting at 8 AM PT, 9 AM MT, 10 AM CT and Noon ET — 90 minutes live

📍 Where: Online via Zoom (link sent upon registration)

🎥 Recording: Yes — you'll receive the replay if you can't attend live

📋 Includes: Downloadable Visibility Blueprint Worksheet

I mean - it’s only $19!!!!

SIGN ME UP!!!